Course overview

In 12 sessions we’ll go the extra mile to help you become a digital leader.

Learn about CRM and customer centric management in 6 modules plus a tailored strategy for your organization.

Gain verifiable and relevant competencies and earn invaluable recognition.

Find out how Artificial Intelligence (AI) helps your to get better predictions, analytics and insights.

Learn how to set up a successful campaign that you’re able to adjust when needed.

By creating reports, presentations and dashboards you learn to make your data transparent.

Learn to achieve innovative results with the combination of creative and analytical thinking.

Learn how to set up a successful Google Ads campaign (incl. SEA) and optimise it based on analyses.

Get started with your own Google Analytics 4 (GA4) account, from setup to custom reports.

Learn how to motivate your visitors with suitable copy and images.