General information
Harness the power of online channels to maximise your impact. Learn digital marketing strategies and tools to turbocharge business growth online.
After this course
Powered by Growth Tribe
This curriculum is in English and powered by Growth Tribe, a Beeckestijn Business School company.
Course curriculum
This course consists of 6 modules including:
Module 1 – Introduction to digital marketing
Understand digital marketing fundamentals, learn how to create effective customer personas, and understand the customer journey for marketing success.
Module 2 – Tracking and analytics
Explore Google Analytics 4, identify crucial marketing metrics, and learn measurement techniques using the latest data analysis tools to supercharge your marketing strategies.
Module 3 – Boost organic growth with content marketing strategies
Uncover trending and relevant topics, amplify reach through SEO, and harness the power of organic social media channels to propel your content strategy to new heights.
Module 4 – How to target your audience using paid media
Prioritise the relevant paid channels for your business, explore effective targeting strategies across different digital advertising platforms, and learn best practices for creating compelling ad copy and visuals.
Module 5 – How to retarget your audience
Engage website visitors using pixels and run successful email marketing campaigns to re-engage and retain your audience.
Module 6 – How to optimise your landing pages
Improve website performance with the LIFT model and create code-free, conversion-centric landing pages.
There are no formal prerequisites for taking the Agile Project Management Certificate course. However, some basic understanding of (digital) marketing would be helpful.
You will receive an internationally recognised certificate after finalizing the course.
Tarek Reslan
Growth Marketing Expert
A computer science graduate who dislikes coding and shifted to marketing, and has trained over 1500 professionals over growth marketing as a trainer at Growth Tribe. In his free time, he enjoys creating video content for his YouTube channel.
For whom is this course intended?
This course is designed for a wide range of individuals seeking to advance their Digital Marketing skills and expertise, including:
- Aspiring digital marketers and recent graduates who are looking to enter the digital marketing industry
- Marketing professionals looking to build their digital marketing skills
- Freelancers and entrepreneurs who want to get better marketing results
Investment
The course costs 995€ for a one-time purchase. You can pay via credit cards or invoices. We also offer an annual Premium membership subscription for 1495€ or 129€/month where the users have access to all the certificates and content we have to offer.
FAQ
The Digital Marketing course is a comprehensive online program that equips you with the skills and knowledge necessary to become a certified digital marketer and confidently apply effective strategies to drive growth online. Through a blend of video lessons, interactive exercises, and industry expert insights, you’ll gain the expertise to translate market trends and customer needs into data-driven decisions, design and implement product roadmaps, and elevate your product’s impact in ever-evolving markets.
The Agile Project Management Certificate course takes approximately 14,5 hours to complete.
Gerelateerde opleidingen
Digital Product Management & Strategy (English)
Guide every aspect of your products strategy - driving impact and growth.
Project Management (English)
Get your projects on track. Equip yourself with the ultimate project management techniques and frameworks.
Opleidingsadvies nodig?
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